Podcast
May 18, 2023

E24 – Andres Glusman | How To Run AB Tests like an OG

In this interview, we have a chat with a customer acquisition expert who has been involved with startups since the late 1990s. He shares his experiences from the early days…
Podcast
May 8, 2023

E23 – Efrat Fenigson | A CMO’s Guide to Crisis Navigation

In this episode, I get to speak with Efrat Fenigson. Efrat Fenigson is a Marketing & personal branding expert, recently evolved into a Citizen Journalist when the void left by the…
Podcast
April 17, 2023

E22 – Eve Mamane | Building a Go-To-Market Plan from Scratch

In this episode, I get to speak with Eve Mamane. Eve is an ex-Googler and an experienced marketer who got to work with amazing companies such Fiverr, Upright and Mixtiles.…
Podcast
March 30, 2023

E21 – Ilan Missulawin | Show value early to the people who have intent

In this episode, I get to speak with Ilan Missulawin. Ilan is the founder of Clicksease (acquired by Cheq) and LiteSite, a marketing expert, and a coffee lover. He is…
Podcast
March 12, 2023

E20 – Sivan Michaeli Roimi | Tailor value based call to actions to the pain points of your audience

In this episode, I get to speak with Sivan Michaeli-Roimi. Sivan is the VP of Marketing at Staircase AI. She is a highly analytical business leader with a positive mindset…
Podcast
January 23, 2023

E19 – Ari Lahat | Optimizing for Efficiency in 2023: How Did We Triple Conversions While Lowering CPA By 58%?

In this episode, I get to speak with Ari Lahat. Ari Lahat is a passionate and experienced PPC Manager. He has worked with a variety of clients, from small start-ups…
Podcast
July 13, 2022

E17 – Jay Gibb | Build contact list and scale word-of-mouth marketing

Build contact list and scale word-of-mouth marketing In this episode, I get to speak with Jay Gibb. He is the Founder of CloudSponge, Partner at Arizona Bay. Jay is a…
Podcast
June 30, 2022

E16 – Brian Walker | Build awareness and generate leads for B2B SaaS

Build awareness and generate leads for B2B SaaS In this episode, I get to speak with Brian Walker. He is the President of Statwax, a Digital Growth Partner for Higher…
Podcast
May 30, 2022

E15 – Noa Weinpress | On-demand marketing management

On-demand marketing management In this episode, I get to speak with Noa Weinpress. She is the Founder of Noa Weinpress Marketing. With over 15 years of experience in marketing and…
Podcast
May 4, 2022

EP14 – Jeff Fulkerson | Create attention-grabbing professional websites

Create attention-grabbing professional websites In this episode, I get to speak with Jeff Fulkerson. He is helping Business Owners Thrive in Today's Digital Economy with High-Quality Web Design, Results-Driven SEO,…
Podcast
April 27, 2022

E13 – Ben Lerner | Automate your marketing processes to increase productivity and efficiency

Automate your marketing processes to increase productivity and efficiency In this episode, I get to speak with Ben Lerner. He is a marketing automation consultant who helps companies such as…
Podcast
April 6, 2022

E12 – Shawn O’Neill | Deliver better user experience with a faster website

Deliver better user experience with a faster website In this episode, I get to speak with Shawn O'Neill. He’s an entrepreneurial technology leader. He obsesses over smoothing the interaction between…
Podcast
March 23, 2022

E11 – Or Tomer | Manage an effective customer success process to increase product adoption

Manage an effective customer success process to increase product adoption. In this episode, I speak with Or Tomer, Pepperi's Director of Customer Success. Or explains what the customer success function…
Podcast
March 9, 2022

E10 – Elad Levy | Punch above your weight for rapid organic growth and brand recognition

Punch above your weight for rapid organic growth and brand recognition. In this episode, I talk with Elad Levy. He's a seasoned marketing executive with a keen interest in marketing…
Podcast
February 22, 2022

E9 – Yoel Israel | Boost B2B success through lead generation and influencer marketing

Boost B2B success through lead generation and influencer marketing In this episode, I get to speak with Yoel Israel. Yoel have two passions: 1) Helping others and 2) LinkedIn Lead…
Podcast
February 9, 2022

E8 – Linda Bustos | Identifying customer needs and use tailored messaging to increase conversion rate

Identifying customer needs and use tailored messaging to increase conversion rate In this episode, I get to speak with Linda Bustos. Linda has been evangelizing all things eCommerce since 2007.…
Podcast
January 26, 2022

E7 – Douglas Baltman | Product marketing using social proof

Product marketing using social proof In this episode, I get to speak with Doug Baltman. Doug is VP of business at Varos, a startup that benchmarks digital marketing KPIs in…
Podcast
January 12, 2022

E6 – Do the leg work when optimizing your PPC campaigns | with Aron Skversky

Do the leg work when optimizing your PPC campaigns In this episode, I get to speak with Aron Skversky. Aron and I worked together ages ago in K Logic, where…
Podcast
December 29, 2021

E5 – Planning for a new B2B SaaS product launch | with Itai Varochik

Planning for a new B2B SaaS product launch In this episode, I get to speak with Itai Varochik. He has led marketing activities for B2B and B2C companies from conceptualization…
Podcast
December 22, 2021

E4 – Develop a strong messaging foundation | with Adam Ehrlich

Develop a strong messaging foundation In this episode, I get to speak with Adam Ehrlich. Adam has been working in the Israeli hi-tech ecosystem for over 15 years now and…
Podcast
December 16, 2021

E3 – Use data to improve business performance | with Justin Butlion

Use data to improve business performance Justin Butlion founded a number of businesses including Feedio, ProjectBI, and iTech Asia. In his last day job as the Director of Business Performance…
Podcast
December 2, 2021

E2 – Simplify your message so my mom can understand | with Eran Abramson

Simplify Your Message So My Mom Can Understand | With Eran Abramson In this episode, I get to speak with Eran Abramson. Eran is a hands-on creative marketer with over…
Podcast
November 29, 2021

The Customer Acquisition Experience | with Guy Rozman

The Customer Acquisition Experience | With Guy Rozman This is the show where top digital marketers share proven tactics, tools, and frameworks that will help you acquire more customers and…