01
Tracking.
Are the right conversions firing, and does lead data reach the CRM with its source?
B2B PPC Audit
Find Where Your Ad Budget Leaks in 30 Minutes
In 30 minutes, we go through your account with you and show you where the money goes.
Sound familiar?
Who it's for
B2B SaaS teams that already run paid media and want a second pair of eyes. Usually one of these:
You're about to raise budget
Leads come in, but sales says they don't convert
You took over an account from an agency or a former team member
Your CRM and the ad platforms report different numbers
We audit Google Ads, LinkedIn Ads, Meta Ads and Microsoft Ads.
The audit
What we check
02
Structure.
Can you tell what's working, or are brand, generic and remarketing mixed together?
03
Search terms and targeting.
Who actually searched or saw your ads, compared with your ICP.
04
Bidding and budget.
Whether bidding chases the right goal and budget sits with the campaigns that bring pipeline.
05
Lead quality.
What happens to paid leads after they reach the CRM. Most audits skip this part.
Common issues
What we find most often
- Conversions counted twice, or form fills counted the same as demo requests
- Brand search mixed with generic, so everything looks better than it is
- LinkedIn audiences much broader than the ICP
- Leads reaching the CRM without a source
Fixing them rarely needs more budget.
Tracking first
77%
Lower CPA in 60 days
A self-serve SaaS cut CPA by 77% in 60 days after we fixed tracking first and then rebuilt the account.
Your 2-3 actions
What you leave with
The 2-3 biggest issues in your account, in order of impact, and what to do about each one.
30 minutes won't fix everything. It will show you where to start.
"We achieved significant results in all regions due to fast and proactive delivery by Mediaflowzz."
Cristian CallsOnline Acquisition Lead
Questions
FAQ
What access do you need?
Read-only access to the ad accounts, or a screen share on the call. Nothing changes in your account.
Is there a commitment after the call?
No. The actions are yours whether you work with us or not.
How is this different from the platform's own recommendations?
Platform recommendations help the platform spend your budget. This audit checks whether your spend turns into meetings and pipeline.
Related services
More ways we can help
Google Ads
Google Ads for B2B SaaS, built around buyer intent and optimized to the SQLs in your CRM.
View service →LinkedIn Ads
LinkedIn Ads for B2B SaaS, measured by the meetings and pipeline they bring.
View service →Pipeline Measurement
Connect your ad platforms to your CRM and measure paid media by SQLs, opportunities and pipeline.
View service →
PPC audit
Book your 30-minute PPC audit
Your real account. 30 minutes with our team. 2-3 actions you keep.
Book a meeting (opens in a new tab)